The bees of thehive

thehive is the name of my multi-starrer ad agency. The characters are introduced in descending order of age. Before I begin, one must agree to the point that every person is smart and dumb in his or her own ways. And must take pride in whatever he or she possesses:

1. Ashim da: I bet there will be a million mistakes in my posts if he reads it. No matter how experienced a writer is, he will have something to learn from him. He has worked with many newspapers and has influenced life of many with his writings. He has retired from the main line writing and is now with thehive to help everyone with their piece of writing.Tag Line: Jiyo saar utha ke.

2. RP Singh: Jo bolle so nihal. He is the busiest Bee of thehive. Be it booking of a room, sorry hotel, in any corner of the world to getting a ticket for elections from BJP, he does it all with a silent click of his cellphone.
I have come across many suds in my life, but he supersedes all of them in all aspects He is the second most eldest person in age and the second youngest at heart (I’m the first).
Sassriya kaal
Tag line for him: Singh is King.

3. Sushil Pandit: I better be careful here. He is the BOSS. We both share one thing in common, both have been to MICA. Me as a student, and he, as a faculty for Media planning.
He is an encyclopedia of knowledge. Wonder why he dint try his luck at KBC? Oh I got it; he was a crorepati even before the game was conceptualized.
Sometimes you might get lost in his ocean of knowledge, because when you are discussing the North Pole, he’ll make sure you know the South Pole better than the north and even the different kinds of poles.
Last and the most important aspect of his life; he is the only person who can take out money from the politician’s wallet. He makes ads for BJP for all the elections in India and has a bad failure rate.
Tag line for him: Just do it.

4. PC. DAS: Dadoo!! As we call him. The three super stars including Sushil and RP are childhood friends and have shared many things together in their journey so far.
Working with Dadoo has been thrilling, as he strictly adheres to deadlines and is quite a short tempered person. Fortunately, I have never been at the receiving end.
Like me, even he hates to drive slowly. I mean Car!
Tag Line: Take it easy.

Now the fun part

5. Vishal Sharma: Don’t go by his looks, he is just 36. He is bald and humorous. He is the lifeline and laughter line of our office. Even a dead will come alive with his pranks and spontaneous jokes. But that’s just the fun part of Vishu, his brilliance exceeds his humor. It requires heavy balls to keep clients like Moolchandani’s and Agrawal’s in your pocket. And he does handle such complex clients with lots of simplicity.

Tag Line: Broadcast Yourself.

6. Deshpal: Everybody looks out for him every month. Everybody loves him, enjoys his company, and wants to see him on the 1st of every month. He is the Accountant of thehive.
Tag Line: Money hai toh Honey hai.

7. Radhika Dhawan: She is the Creative Director for copy. You can’t see her face properly in picture, nor do I get to see her so often. She comes once in a week and sometimes even once in a month. You just need two things to be a copywriter, one a Copy Book and second, a few months of working with her.
Tag line: Think hatke.

8. Abhay Vir: He is a copywriter, an art director, a techno freak and a hard disk of technology. He knows 72 softwares. Yeah! blink your eyes and read it again, its 72. He is a copywriter with a zing of art in him.
Another interesting thing about him is his age. His skin lies about it. He is 31 and a father of one, but looks twenty one.
Tag line: Doo bund zindagi ki- This one was decided quite early.

9. Debashish Mondal: His fingers have shrinked while churning out creatives for BJP and other clients. He is the backbone of art department and spends more time in office than at home. Girls always surround him at work and he takes immense joy in it.
Tag line: Chivelry is not dead. (Only for WOMEN)

10. Rajat Sethi (RS): Party and RS go hand in hand; but the Rs. never comes out of his hand. He is the official CD for ART, but has never been a time when he really bossed upon us. Hope this settles his anger for the opening line. Thanks for giving us the freedom RS.
Calling him a buddy won’t be justified with the difference we share in our age and experience. We strike a good chord at work and play and hopefully it will remain in tune forever.
And last but not the least, sir we are never late, it is you who is early.
Tag line: The king of Good times.

11. Anurag Goel: He is the most hard working person in office. He sits idle the whole day and makes sure that the creatives deliver the work on time. Like every client servicing person, he opens a-new-rag (Anurag) every time.Expecting a brief from him is like expecting a man to be in labour pains. And expecting him to bargain a deadline with client is expecting a guy to deliver a baby. But what I like about him is the way he carries him self and he never gets angry. Truly, a gentleman’s trait.
Tag line: Sardard ki goli.


12. Yamini Chandra: I tell you about this girl. We have been in relation since a few months and it seems we have spent years together. She is hot. Our relationship is beyond words and is becoming rich day by day. I’m blessed to have a woman like her in my life. And before you think more about us and run your wild imagination, let me tell you that she is my Art Partner and not my life partner. This one is for you yamini: The world around me is spinning 24x7. Can I hold your hand????? Tag line: A diamond is forever.


13. Ritika Gautam: She is one step ahead of Anurag.
Tag line: Dobara mat puchna.



14. Mukesh Lekhwani: I'm the youngest person in office. I cant praise myself so i leave it on the people who visit this blog to write a few lines for me in comment book.